It aims to explore the design and design strategy for cloud service with the user experience as the core under the Internet background. Based on the analysis of cloud service model, it studies the development trend of traditional product service system design, clarifies the development trend and possibility of cloud service, and finally sums up the design strategy of cloud service design innovation.It clarifies the trend of cloud service design from computer technology-centered functionalized service to the human-centered experiential service, and puts forward the importance and strategy of designing a better cloud service experience, that is, human-centered systematic thinking, scenario definition for cloud service design and open-source innovation collaborative design.