The Dynamic Design in Graphic Advertisement

PU Tian-cun, PU Tian-cun, HE Juan, HE Juan

Packaging Engineering ›› 2015 ›› Issue (6) : 45-49.

Packaging Engineering ›› 2015 ›› Issue (6) : 45-49.

The Dynamic Design in Graphic Advertisement

  • PU Tian-cun, PU Tian-cun, HE Juan, HE Juan
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Abstract

The importance of dynamic movement is described through the analysis of the dynamic design in graphic advertisement. The dynamic design in graphic advertisement separately from six aspects of the dynamic carrier, isomorphism,2D and 3D combination,interaction,by means of natural conditions,and a series of combination advertisement is studied. The designer should break the normal procedure, not rigidly adhere to the traditional mode of thinking, seeking design method and form new breakthrough. Especially in the increasingly fierce competition period,the graphic advertisement more need to jump out of the traditional ideas, to subvert the traditional static picture, pattern of usual imagination and vision through people. Visual impact dynamic images have a stronger, more can narrow the distance between the public and.

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PU Tian-cun, PU Tian-cun, HE Juan, HE Juan. The Dynamic Design in Graphic Advertisement[J]. Packaging Engineering. 2015(6): 45-49

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