The application of green and low carbon cigarette materials is an important way to help tobacco industry enterprises transform into energy-saving and carbon-reducing, and also a "link" to convey the concept of green and low carbon to consumers. The application of tobacco industry enterprises in five aspects was introduced:weight reduction and carbon reduction, degradation material reduction, recycling reduction, printing process reduction, and intelligent green design reduction. Weight reduction, material replacement, and V-groove technology were used to reduce the use of bio-based carbon, abundant degradable resources were utilized to reduce wood use, non degradable materials were replaced with friendly materials, cigarette boxes and cigarette waste were recycled, paper effects were optimized to replace printing processes and ink, and a digital platform was created to make designs efficient and carbon footprint visible and permeate the concept of green and low carbon to every aspect of cigarette packaging materials from the design source to product output. In the future, it is necessary to focus on new initiatives of paper-based functional materials and other industries in the "reduce carbon" strategy, the development and application of nano cellulose, lignocellulose, non-wood fiber and edible materials, the application of carbon emission trading, carbon credit, carbon capture materials, and the integration of AI concept into innovation and basic research, so that researchers have time to engage in creative work and improve innovation efficiency.