The work aims to evaluate packaging design scheme to effectively assist the design and development process, and enrich the ideas of local characteristic food packaging design in view of the functional and cultural features of local characteristic food packaging design.With the packaging of Tianjin characteristic food Mahua as the research object, a hierarchical evaluation criteria framework was constructed. The expert evaluation method based on trapezoidal fuzzy number was used to obtain the scores of alternatives on each criterion. The evaluation opinions of multiple experts were gathered by group decision making, and then the criterion value of alternatives was obtained. Set pair analysis (SPA) theory was introduced. The Euclidean distance in classical TOPSIS was replaced by connection vector distance. SPA-TOPSIS evaluation method was proposed to evaluate and rank the alternatives. Oriented to the six packaging design schemes of Mahua, the SPA-TOPSIS evaluation based on fuzzy group decision-making was implemented. The closeness of the six packaging design schemes to the rational solution was 0.55, 0.46, 0.53, 0.49, 0.56 and 0.44, so the best scheme was scheme 5.Through the evaluation of Tianjin characteristic food packaging, the concept of urban cultural connotation packaging design is improved, which provides important support for the cultural design of packaging.