The work aims to study the status quo of the smart express delivery box of the Internet of Things (IOTs) on the e-commerce platform from a practical point of view. According to the market survey, the issues in four aspects were comprehensively analyzed, i.e. potential hazards in packaging information label, low brand recognition of appearance modeling design, insufficient utilization of RFID chips and recycling of express delivery box required in certain conditions. In combination with examples, the following is described, i.e. the improvement strategy of future IoTs smart express delivery box can help RFID chips upgrade the level of package security, and the big data help to improve the package customer loyalty and the experience of customizing personalized package service design, so as to provide design ideas and practical theoretical reference for the design of IoTs smart express delivery box.