目的 为满足并提升年轻父母对婴幼儿健康管理的需求和情感体验,研究完善智能包装设计的方法和过程,促进婴幼儿营养食品包装在智能化方向上进一步健康发展。方法 首先,筛选智能奶瓶的用户需求,得到需求优先级排序和分类,明确设计重点;其次,基于感性工学研究将模糊的用户情感转化为直观的数据信息,得到感性意象词汇及重要性排序,确定智能奶瓶的设计定位;最终,在结合智能包装技术的基础上,完成方案设计,并进行方案有效性验证。结果 SET-KANO-AHP模型可作为用户需求分析的重要手段,基于感性工学的智能奶瓶设计研究路径,能够有效地提高用户的体验。结论 此设计方案能够满足年轻消费群体对智能奶瓶的情感需求,达到了设计预期,可为母婴智能产品与包装设计提供参考。
Abstract
The work aims to explore methods and processes to improve intelligent packaging design, to meet the needs of young parents for infant health management, enhance their emotional experience, and promote the healthy development of infant nutritional food packaging in the direction of intelligence. Firstly, user needs for intelligent baby bottles were screened to obtain the priority ranking and classification of needs, clarifying the design focus. Secondly, based on Kansei Engineering, vague user emotions were converted into intuitive data information, and the perceptual image vocabulary and its importance ranking were obtained to determine the design positioning of intelligent baby bottles. Finally, on the basis of integrating intelligent packaging technology, the design scheme was completed and its effectiveness was verified. The results showed that SET-KANO-AHP model could be used as an important means for user need analysis, and the research path of intelligent baby bottle design based on Kansei Engineering could effectively improve user experience. In conclusion, this design scheme can meet the emotional needs of young consumer groups for intelligent baby bottles, achieve the design expectations, and provide a reference for the design direction of maternal and infant intelligent products.
关键词
智能奶瓶 /
用户需求 /
感性工学
Key words
intelligent baby bottle /
user need /
Kansei Engineering
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